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Effective Business Writing

Outline

Aimed at the junior and middle manager, this one-day course will help them create more effective letters, proposals and reports. This course will help them write faster and more effectively, structuring written material for maximum impact. The course includes evaluation of both a pre and post course exercise with a comparative evaluation that can be used to assess the impact of the training.

Selecting and Managing PR Consultancies

Outline

Aimed at middle and senior communications managers this one-day course will help you optimise the performance of your public relations consultancies.

Delivered by a senior communications specialist with experience on both sides of the fence – as a senior corporate PR manager and as director of a major PR consultancy, the one day course will discuss the selection and tendering process and look at the common problems in the client/consultancy relationship – and how to avoid them.

The course finishes with delegates agreeing a ten-point plan for maximizing the effective and value of consultancies working for them.

Presentation Skills

Outline

Aimed at all business managers and directors, this one or two day course develops presentation skills, allows delegates to overcome their fear of public speaking and make their presentations more effective and memorable. Includes video recording and feedback.

Handling the Press

Outline

Aimed at junior and middle managers from the communications world and at more senior staff who may be taking on a media handling responsibility for the first time, this one or two day course examines what the press are looking for, and uses a variety of different examples of good news and bad news and how to effectively present them to the media.